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Concept in Pharma Marketing Management


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This book examines the current Pharmaceutical Marketing environment both academically and practically. It focuse on providing practical marketing applications in perspective of various market segment like industry, community, institutional pharmacy and practicing pharmacy

Publisher ‏ : ‎ Career Publications (1 January 2019)
ISBN-10 ‏ : ‎ 9382322752
ISBN-13 ‏ : ‎ 978-9382322757
Dimensions ‏ : ‎ 20.3 x 25.4 x 4.7 cm
Country of Origin ‏ : ‎ India

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